Here’s an interesting business idea for a New York fashion model, Tanya Henry, and her site, SheWearsYourTee.com.
The 21-year old professional fashion model is offering to wear different branded shirts everyday for a fee. To back her credentials, Tanya had modeling stint for big brands including Sephora, Microsoft, L’Oreal, and VH1. Here’s the offer on her site:
Buy a date on my calendar and I will wear your company t-shirt for the day, do a professional photoshoot wearing your t-shirt, write a blog post about how kick-ass your company is, and I’ll even talk about your company to all of my model friends. Don’t miss out on this great opportunity to gain exposure, generate brand awareness, and use a beautiful fashion model.
While I believe the 24-hour advertising tactic may not create enough exposure for any struggling brand out there, there’s a possibility that strategy might evolve to a more solid and effective system.