Chickadee and Me is a good business idea strongly rooted on a mother’s love for her baby and passion to save the environment. In an article, founder and new mom Sarah Eddy switched to cloth diapers because she feels guilty knowing that these disposable diapers pile up in landfills. From this passion comes the birth of handmade woolies.
After experimenting with various cloth diaper brands and styles, the 2005 Grand Valley State University grad ended up at her sewing machine making appliquéd diaper covers called “woolies” out of the softest wool sweaters she could find. These woolies are worn over cloth diapers and come in a range of styles including brieflike “soakers,” capri-length “shorties,” full-length “longies” and even “footies” that cover the child from waist to toe.
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